The games and toys offered by ZURU, an international group of New Zealand origin, are now very popular throughout Europe. With a growth rate well above the average for the toy sector, ZURU wanted to rely on a global logistics provider to consolidate its supply chain in Europe.
"Already a Rhenus customer in New Zealand, ZURU is now entrusting us with all its logistics for import flows and distribution to the French and Spanish markets. We, at Rhenus Logistics France, have joined forces with Rhenus Air & Ocean entities in France and New Zealand to offer a comprehensive package," explains Clément Marraud des Grottes, Business Development Director for Rhenus Logistics in France.
The services provided by Rhenus cover the entire logistics chain, from ocean transport from Asia to the Saint-Quentin Fallavier warehouse, and distribution to reseller customers in France and Spain. They also include customs clearance, sea container reception, palletising, storage and order preparation for complete parcels.
"As a new entrant into the European toy market, we needed to establish our supply chain with the support of a global service provider. We are satisfied with the services provided by Rhenus Logistics in New Zealand, where our global head office is located, and we are confident that we will have the support we need to continue our growth in France and Spain, two key markets in our European development strategy", explains Sindy Gouilloud-Arraîs, Country Manager France at ZURU.